Veikkaus to bring Nordic gaming expansion for Relax

Relax Gaming has lauded the signing of a “major deal,” which will see the igaming aggregator and supplier provide its in-house and third-party slot portfolio to Finnish gambling operator Veikkaus.

This will give the latter access to Relax Gaming’s expanding library of proprietary content, including titles Templar Tumble and Money Train 2, as well as upcoming game launches from its roadmap. 

Content from the supplier’s third party studios will also be made available as part of the deal, including the latest releases from Big Time Gaming and Felt Gaming to start.

Jan Hagelberg, chief product officer at Veikkaus, explained: “Relax Gaming’s full-service platform offers one of the industry’s best catalogues of games – as well its innovative in-house portfolio. 

“We are constantly improving our offering to remain the number one operator for Finnish players. While serving our players with the best customer experience and safest online casino available, providing immersive entertainment experiences is at the core of our philosophy. We’re sure that Relax’s games will prove to be an immediate hit.”

Relax Gaming says that the move “further solidifies” its presence in the region, as well as lauding the move as “testament” to its ambitions within the region.  

Over the past 12 months Relax Gaming has accelerated the growth of its distribution network in the Nordics region, penning a series of deals with operators, mutually beneficial agreements with other aggregation platform providers to reach new casino brands and markets; and creating its second in-house game studio in Sweden

Daniel Eskola, CCO at Relax Gaming, added: “Partnering with a Finnish brand as well respected as Veikkaus is a real milestone in our company journey and puts Relax Gaming on the map of the World Lottery Association. 

“Our platform expertly collates some of the most coveted slot and casino games in the industry, featuring a vast array of titles which will appeal to the unique demands and preferences of the Finnish market.”

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